No one says no to a discount or an offer that can save some money. In fact, people eagerly wait for months for a special sale to start. And among the biggest sales of the year is the iconic Black Friday shopping sale.
People plan in advance by preparing their wishlists and all kinds of shopping lists to ensure they buy their favourite stuff at the best possible discounted price. And to help you make your next Black Friday sale the ultimate saving spree, here we share some helpful Black Friday sales tips.
What is the Black Friday Sale?
Black Friday, a prominent shopping holiday in the United States, is widely considered to be the unofficial start of the holiday season with significant discounts. This phenomenon has expanded globally, with countries like India enthusiastically adopting it. It symbolizes a day of intense consumer spending and extensive retail promotions. This is because it offers shoppers worldwide the opportunity to enjoy huge discounts on a variety of products.
Understanding Black Friday in the Indian Context
In India, Black Friday is increasingly gaining popularity, thanks to the globalisation of retail and the rise of e-commerce platforms. Indian shoppers are now part of the global consumer base that eagerly anticipates this day for solid savings.
However, unlike in the West, where Black Friday primarily involves physical stores, India's Black Friday sales are launched by online stores as well. Thus, Indians can expect to save big without having to step out of their homes.
Black Friday shopping tips guaranteed to save you money
Here are some important Black Friday sale tips that can help you grab some amazing deals during the Black Friday shopping marathon.
1. Research and plan: Start by thoroughly researching the products you intend to buy. Compare their prices across different websites and note down the regular prices. This will help you identify genuine deals during the Black Friday sales.
2. Set a budget: It’s easy to get carried away with attractive discounts. Set a budget and stick to it. This will help you avoid overspending and focus on purchasing items that you really need.
3. Sign up for newsletters and alerts: Many online retailers send advance notifications about their Black Friday deals to their subscribers. Sign up for newsletters and alerts from your favourite stores to get first-hand information about upcoming deals.
4. Use price comparison tools: Utilize online tools and apps that compare prices across various platforms. This will ensure you get the best deal available.
5. Look for early deals and offers: Some retailers start their Black Friday sales early. Keep an eye out for these early bird offers as they often feature some of the best deals.
6. Check return policies: Always check the return policies before making a purchase. During Black Friday sales, some retailers might alter their return policies.
7. Watch out for doorbusters: Doorbusters are extremely discounted items offered in limited quantities. These are designed to attract shoppers and improve consumer turnout for the Black Friday sale. Be quick to grab these deals.
8. Stay safe online: Ensure that you’re shopping on secure websites. Look for ‘https’ in the URL and a padlock symbol in the address bar. Also, avoid shopping over public Wi-Fi networks.
9. Consider shipping costs and times: Be mindful of shipping costs and delivery dates. Sometimes the cost of shipping can offset the discount you’re getting on the product. Further, if you have travel plans for the holidays, make sure to inform your neighbour about expected deliveries.
10. Use cashback and reward offers: Many credit cards and digital wallets offer additional cashback or reward points for purchases made during Black Friday. Take advantage of these offers to save more.
Black Friday tips and tricks for Indian shoppers
1. Currency conversion: If you’re shopping from international websites, be mindful of the currency conversion rates and additional charges that may apply.
2. Custom duties and taxes: For international purchases, consider the customs duties and taxes that might be applicable when the product arrives in India.
3. Local vs international: Compare deals on Indian e-commerce platforms with international ones. Sometimes, after adding shipping and customs, international deals might not be as attractive.
4. Social media monitoring: Follow your favourite brands on social media for exclusive deals or flash sales announced on these platforms.
Some Black Friday shopping strategies to get the best deals
Here are some tried and tested strategies that can ensure you get the best deals during the Black Friday sale that saves you tons of money while making your shopping experience a breeze.
1. Avoid impulse buys: Just because an item is on sale, it doesn’t mean you need to buy it. Avoid impulse purchases and focus on items you actually need.
2. Check for price matching: Some retailers offer price matching during Black Friday. If you find a product cheaper elsewhere, check if your preferred retailer can match the price.
3. Utilize loyalty programs: If you’re a member of any loyalty programs, check if you can use your points or receive additional points for shopping during Black Friday.
4. Make a wishlist: Create a wishlist of items you are interested in beforehand. This will help you stay focused and compare deals quickly when the sales start.
5. Be prepared for technical glitches: With a high influx of shoppers, websites might face technical issues. Be patient and prepared for potential glitches.
6. Check out early: Popular items sell out quickly. Check out as soon as you find what you want.
7. Stay updated: Keep an eye on updates from retailers as new deals might be added throughout the sale period.
Conclusion
Black Friday shopping can be a thrilling experience for everyone as it offers tempting opportunities to make significant savings. By following the above tips and strategies, Indian shoppers can navigate these sales more effectively and make the most of the deals on offer. Remember, the secret is to plan, research, and shop smartly to ensure you get the best value for your money.
You can explore the Tata Capital website to read more blogs on such exciting topics.
10 December 2023
6 mins read
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