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  • About the Program
  • Partner Brands

Introducing India's first multi brand coalition loyalty program  - "Empower", unique program which allows you to earn and redeem points across your favourite brands.

Furthermore, you earn I one currency - Empower points, across our partner brands. This means, your points soar higher, build faster with the amazing flexibility of Instant redemption at partner outlets.

The program also brings you offers and exclusive benefits from our partner brands.

Go ahead, and enjoy the host of benefits offered by the Empower program.

Empower Program Offers

Higher Empower

points when you shop with Partner brands.

One Currency - Empower points:

- Faster build up of Empower points

- Each point is worth Re.1

Instant redemption

of Empower points at participating outlets.

Earn Higher Empower Points

When you shop with any of our Partner Brands, they reward you with high Empower Points - upto 5 points for every Rs 100 spent. Additionally, you earn 1 Empower Point for every Rs. 100 spent, when you use your Tata Credit Card to make a payment.

And the best part is that each Empower Point is worth Re.1!

Faster Build Up of Empower Points

Each time you shop with out partner brands. you earn in one common currency - Empower Points. This helps you build up your points even faster!