One of the top 5 headphone companies in India, Sennheiser launched two new wireless headphones, HD 350BT and HD450BT, in the Indian market on March 19. Following the rapidly growing industry of smartphones in the country, headphones as an accessory have shown a remarkable rise in the overall sales. The branded headphone market in India is currently valued at over Rs. 1,000 crores and is expected to grow at a CAGR of 8-10%.
It is not surprising to know that the German brand, Sennheiser, has captured 30% of the Indian headphone market with its advanced products, in less than a decade.
Here’s all you need to know about the headphones.
Features: The new wireless headphones offer deep dynamic bass with Bluetooth 5.0 connectivity and wireless codec including AAC, AptX™ and AptX™ Low Latency, providing superior music quality and better audio-video synchronization experience for the consumers. These headphones have instant voice access to Siri or Google Assistant, as well as can adjust to the user’s personal preference through an equalizer feature available on the Sennheiser Smart Control Application – available on both Android and iOS. The application also allows access to battery information, firmware, and helps enhance the intelligibility of podcasts and audiobooks, among other things.
Appearance and battery: The high-end headphones have a closed-back, over-ear structure and come in a compact foldable design that looks sharp and smart. Additionally, the products are extremely user friendly and come with intuitive keys on the ear cups for easy tasking. An even more appealing thing about Sennheiser HD 350BT and HD 450BT is their battery; both headphone sets guarantee a 30-hour battery life and can be easily charged through USB-C type port, thus allowing music enthusiasts to relish their passion even more.
Price and availability: Sennheiser has opted for a competitive premium pricing for both the headphone sets, HD 350BT and HD 450BT. The former is priced at Rs 7, 490 and the latter at Rs 14, 990. The higher-priced headphone set, HD 450BT also comes with an active noise cancellation feature and can be additionally converted in a wired mode, which makes the product a must buy.
Colours and availability: Sennheiser’s new HD 350BT and HD 450BT are available in basic black and white colour variants in India. Both the headphones will be available for sale online at Amazon, Flipkart and the official company website, as well as offline across all top electronic stores in the country.
Despite the offline stores being closed due to current scenario, the headphone makers are making online launches to keep their sales afloat and consumers engaged.
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